Business Networking for Accountants and Attorneys

You have to gain CPD points. Why not get some of them becoming a great business developer?

Are you an Accountant or an Auditor?

Whether you are a senior partner or a new trainee it is now expected you will have some involvement with networking on a regular basis. As a newly-qualified accountant or manager you just know the quickest way to partnership is to bring in clients of your own and create your own following. It’s easy waiting for a new instruction to drop on your desk; everyone can do that. Don’t you want to stand out from the crowd? Do you want the status and the rewards of partnership or directorship? If so become a more effective and confident professional networker. Are you a newly-appointed partner or a settled partner? The pressure is on you even more to help bring in more business. We make it so easy for you to do this with our networking training.

Are you an Attorney?

You are an excellent attorney. Cases are coming in the door faster than you can service them. What if they suddenly stopped? Would you know what to do next? Or, perhaps you are a new lawyer and you are on your own. Do you know where you will find clients? Do you have a plan to fill your practice?
It is undeniable that success as an attorney is determined by the quality of his or her professional network of contacts and relationships. And the ability to cultivate and transform these “contacts” into a practice-building set of allies is what separates the top producers from the rest of the profession. Yet, most attorneys do not have a network building game plan, fail to turn their clients into their personal sales force and lack professional allies.

Attorneys who are successful are well “networked”. They have developed a very large circle of people with whom they can (1) access information they would not otherwise have and (2) make themselves known to a pool of people to whom they otherwise would not be known. Having access to information about jobs, developments within your firm and happenings in the legal market, acquire and retain clients and more, is essential to your success as an attorney.

We will help you gain referrals

We show you how to build strong relationships with potential referrers of business to make your life so much easier. We show you how to walk into that room knowing no-one but feeling totally in control. We give you the questions to ask to spot opportunities and when you do we take you through a step-by-step process to follow up in a professional manner.

 

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Building a Referral-Based Business

The act of referring you to others is validation of your value. At the point you walk in to meet the potential client, the relationship is half-formed and the engagement is half-sold. Referrals are your highest ROI marketing strategy: there is no or low cost attached to this type of marketing. Referrals generate the highest-quality clients and engagements. However, a referral is not a guaranteed sale; it’s the opportunity to do business with someone to whom you have been recommended.

Learn more:

Why investing in referral- skills?
What is a referral- based business?
Measure your referral plan.

 

Personal Branding

If you don''t brand yourself, you can rest assured that others are branding you. And letting others brand you can be risky business. Your "brand" is who you are and what you stand for. It starts at the way you look and sound...and includes things like your temperament and your leadership abilities. Bottom line: We are all CEOs of our own company called "Me, Inc." And to be in business today, our most important job is to be head marketer for our brand.

Learn more:

Why invest in Personal Branding
What is Personal Branding?