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It's NOT “Who YOU Know

It's “Who Knows YOU...”

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"I would NEVER accept a fee from a client who was less than delighted with what I had to offer them".  Karl

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Why invest in Personal Branding

The world is changing at such a rapid pace there’s never been a better time to ask yourself these questions:

  • Are you an industry leader?
  • Do you stand out among your competitors and colleagues?
  • Should you command higher compensation or fees?
  • Can you choose which clients or assignments you want?
  • Are you achieving your goals?

Whether you’re a senior executive, an entrepreneur or an employee, everyone has a personal brand. Your current personal brand is positive, negative or neutral.

The challenge for most professionals is that they lack the discipline necessary to define their personal brands. As a result, their peers select it for them. If you don't brand yourself, you can rest assured that others are branding you. And letting others brand you can be risky business.

 

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Resources

Only a change in your behaviour and taking action will have a lasting impact on the results you seek.  As such, we created this section of extensive resources for you to seek, learn, explore and in the process, hopefully spark an idea for a discussion.  So, here is to building a relationship on us… 

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